New Vegan Chocolate Cookie Dough Protein Bar Launching For Veganuary
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MISFITS’s Veganuary aim is to swap bland for delicious with the launch of their new Chocolate Cookie Dough Vegan Protein Bar.
MISFITS is a range of delicious plant-powered and protein-packed snacks, created for chocolate lovers looking to cut dairy, increase protein and reduce sugar intake without compromising on flavour. Their chocolate coated protein bars might look and taste naughty, but they’re actually packed full of plant-based goodness.
Famed for their indulgent flavour profiles, MISFITS’ winning formula is simple: they replace sugar with protein, dairy with plants, and bland with delicious to create ground-breaking snacks of the future.
MISFITS’ most-loved, chocolate-coated protein bars include classic Choc Caramel, biscuity Choc Speculoos and gooey Choc S’mores. The latest edition, Chocolate Cookie Dough, is launching this January and is another delicious classic in the making. Chocolate Cookie Dough is MISFITS’ softest, squidgiest bar yet, laced with vanilla notes and high protein choc crispies, while being high protein, low sugar and certified vegan.
Henry Sether, Co-Founder & CEO of MISFITS, commented: “Making healthy snacks accessible and enjoyable to everyone is ultimately why Misfits exists. We are here to create the future of snacking, combining health and indulgence in a single bite.
“I couldn’t be more excited about launching Chocolate Cookie Dough this January. We have applied all our customer feedback and learnings into this product, perfecting the texture in this bar, alongside the indulgent flavour profile to deliver the experience of eating Chocolate Cookie Dough.”
MISFITS is on a mission to bring indulgent plant-based snacks to all without compromising on flavour.
- Vegan
- Protein-packed
- Low in Sugar
- Planet-friendly
- Carbon neutral
MISFITS is available from Sainsburys, ASDA, WHSmith, Amazon, Ocado as well as other stockists nationwide and via www.misfits.health for an RRP of £2.40 per bar.
About MISFITS
MISFITS was created with a simple goal in mind: to create indulgent, plant-based snacks that everyone can enjoy. Our snacks are for chocolate lovers who want to increase their protein, cut dairy and reduce their sugar intake with zero compromise on taste.
MISFITS is the best-selling vegan protein bar2 in the market and was named the fastest growing food and beverage company in Europe by the Financial Times.
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The author
This post was written by Pia Werzinger
As Viva!'s Food and Cookery Digital Media Manager, Pia is keeping you up to date on the latest recipes and vegan food news.